Paid Social, Performance Marketing Specialist

We're on the lookout for a Paid Social, Performance Marketing Specialist to join our team, with the option to be based in either our Philippines or Thailand office!

Responsibilities:

• Own strategy and execution for all paid social campaigns across various social channels (e.g. Facebook, Instagram, Twitter, TikTok, Snapchat, etc) for APAC countries
• Working cross functionally & cross regionally to develop, launch and track high-impact ad hoc/evergreen campaigns driving user acquisition and re-engagement
• Determine areas of opportunity, design experiments & incrementality tests, and present data-driven recommendations that improve current channel performance, consequently improving marketing-mix and business practices
• Measure, analyze and report performance of your channel and support management in driving channel mix and budget decisioning
• Stakeholder management across different countries and teams, striving to develop or further improve existing processes

What you need to be successful

• Minimum 2 years experience in Social Performance Marketing (App & Web)
• Advanced knowledge of Online Advertising platforms and analytics tools for online channels (e.g. Facebook, Instagram, Snapchat, Tiktok, Smartly, Google Analytics, Adjust/Appsflyer etc)
• You have a proven track record of working at well-funded Internet companies and have experience with budget allocation and optimization
• Familiarity with performance KPIs: CPA, CPC, CPI, CPM, Attribution and LTV
• Hands-on mentality, an analytical and structured way of working, and extraordinary logical thinking skills
• An understanding of the nuances of both the demand and supply side of a marketplace also a plus
• Excellent verbal & written fluency in English, additional languages is a plus
• Proactiveness and ownership is a key to this role

What we offer:

• A dynamic and challenging work environment.
• A company committed to developing you personally and professionally.
• A great working atmosphere with regular company and team events.
• A vibrant and international team committed to diversity and inclusion.
• Responsibility from day one in a fast growing and global company.
• Other benefits include free food, health and dental insurance, and learning and development opportunities!